Disney
Movies, theme parks and the sports network ESPN.
52-week range
As of 5 Oct 2026, 17:51What does Disney do?
Disney, based in Burbank, California, does far more than cartoons. It owns Pixar, Marvel, Star Wars, the Disney+ streaming service and the US sports network ESPN. Its second big pillar is theme parks, hotels and cruise ships. What makes it special: a successful character earns money many times over, in cinemas, on streaming, as a toy and in the parks.
From Disney+ on your TV, cinema hits like “Frozen”, and Disneyland Paris, the nearest Disney park.
How Disney makes money
- Movies, streaming & TV45 %
- Parks, cruises & merchandise38 %
- Sports (ESPN)17 %
Strengths
- A huge treasure of famous characters and stories, from Mickey Mouse to Marvel.
- Parks and cruises are the most profitable business and hard to copy.
- Disney+ now makes money after years of losses.
Risks
- Traditional TV is losing viewers, which hits ESPN and the TV networks hardest.
- Parks and travel suffer quickly when the economy weakens.
- Expensive films can flop, and there is dollar risk for euro investors.
- Founded
- 1923
- Headquarters
- Burbank, California
- Employees
- about 231,000
What if you had invested in Disney earlier?
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This page explains the company and is not a recommendation to buy or sell.